The doyenne of PR. That’s what I knew her as. And her sudden death at the age of 77 made national news. Our condolences to the whole team at Adele Lucas Promotions, and of course her family and friends. I only met Adele once – that initial scary meeting when we had to convince her that we could do the PR for the Soweto Festival. She was everything I imagined her to be: tough, sharp but also incredibly gracious. When we heard that we had the account it felt like we had ‘arrived’ – an endorsement from Adele lives on in our credential documents and is always a talking point. We all took a moment this week to remember a great lady who did great things.
